Illustrative only
What matters to patients
Share agreeing · 2 surveys, n = 1,650 · HTA input
Four patient claims for Heart Failure, each with the share of patients agreeing: treatment burden 72%, residual symptoms 65%, out-of-pocket cost 38%, day-to-day measures 29%.
For a new asset
Once daily, no extra monitoring, and a symptom the patient notices.
What would change prescribing
Physicians and payers · survey n = 312 · 2 KOL and 1 payer interviews
Four physician and payer claims for Heart Failure, each with the share of physicians agreeing: titration limits 82%, a new class has to beat four 76%, access rules 61%, twice-daily adherence 54%.
For a new asset
A gain shown on top of the four pillars, and no new titration limit.
Share agreeing in each source, weighted by sample size where a claim has more than one survey. Interviews: KOL 01, KOL 02 and Payer 01, Q3 2026.